A brand represents the symbol, name, logo, vision, and message that a company creates to represent its goals, vision, and mission and differentiate its products and services from other competitors. A brand is the most valuable asset of a company as it coveys its feelings and flaunts the image, status, and position in the market.
A brand that successfully reflects the image, message, and product of the company result in being a well-known company. Following are some of the successful brands:
